These are a few things we live by at Koio, a company created by two passionate sneakerheads who brought European sensibility and quality to American ambition and attitude. It’s not every day that you deviate from the script and risk it all. But that’s exactly what we did when we realized we were both looking for high-end, well crafted sneakers that we’d feel good about wearing to meetings, to drinks—to wherever. When we couldn’t find what we were looking for, we decided we’d make them ourselves, and haven’t looked back since.
